Social Media

Social Media Marketing

Social Media Marketing begins with finding the intersection of what you want to do and what you can do; it begins with understanding your goals and matching them with all available tools and resources. These resources can be things such as your advertising budget, or the time you have to spend managing your social media profiles, or your stock of images – anything that you can use for your social media campaign to succeed.

Our Process

After understanding your business, we determine potential target keywords, recommended budgets, and establish a good starting point. Next, we develop a strategy around your campaign goals by analyzing your business, your existing online presence, and your competitors to determine the best approach. Throughout the entirety of your campaign, we continually work, provide periodic updates, analyze the effectiveness of our efforts, and adjust course as needed. As a result, you receive the best possible SEO services that ultimately translate into better organic rankings.

Social Media Advertising

Social media is arguably the best advertising tool for businesses of all sizes. People input, post, and share a remarkable amount of data and information on their social media profiles. Companies can see people’s ages, genders, locations, friends, likes and interests, and so much more. This will allow optimized social media campaigns targeted towards the people who will care about your product or service and spread the word organically. We excel at building such campaigns for our clients.

Social Profile Management

No one knows your business better than somebody on the inside – which is why managing a social media profile requires input, participation, and feedback from the business owner, manager, or representative. That cooperation ensures that we provide the best possible representation for your brand and products.

Social Profile Creation

Creating and operating a social media profile is Social Media Marketing 101. It’s essential. And that’s why we provide basic business profile creation at no additional cost. During your initial consultation, we will discuss topics such as designing custom graphics or creating unique written content – things that can enhance your social identity. Just remember to think about what is manageable compared with what you want, as social profiles can only be effective if they are utilized properly.

How it Works

If done correctly, social media can be the most powerful marketing tool for any business. A strong, active social presence builds trust and rapport with customers both current and potential. Those potential customers can look at reviews and at what their friends and family are saying, and will use all that information to form their own opinions about you, your business, and your products or services. Through positive connection with your customers and target audience, you’re already building positive experiences before they even happen. This puts you first in their minds when they needs the services you provide and stimulates them to spread positive reviews and feedback, thus driving even more people to your business.

Process

Our process begins with the initial consultation – we discuss your business goals, your available resources, and your budget. Following that, our team will work with you on gathering images, creating content, and fulfilling our strategy for your success. We will put together a highly specialized and targeted campaign that takes advantage of customer demographics, search data, trends, and our own vast knowledge of and experience with social campaigns. The result for you is more exposure, higher engagement levels, and lower costs per conversion.

Cost

Social media campaign costs are determined by the campaign strategy as a whole, how much social profile management is needed, and how many additional features (such as custom graphics or photography) will be used. In terms of advertisement cost, our management fee is based on a percentage of your ad budget and is set on a sliding scale so you will always know how much you are spending and when. Give us a call whenever you’re ready to take your social media campaign to the next level and start growing your business!